Our IoT platform allows to design and Build IoT solution for the Electrolux Products. Furthermore, The software platform allows to (i) update the firmware remotely, (ii) deliver mobile Apps to control the smart appliances, (iii) acquire data from the user and the electronics, (iv) engage users with push notification, news, coupon, discounts, polls, etc., (vi) activate social media campaign (advocacy, social payments, etc), (v) analyse data in the cloud.